100% Custom Websites That Actually Convert
Stop losing customers to slow, cookie-cutter templates. We craft high-performance digital experiences that showcase your brand and turn visitors into revenue — built right here in West Michigan.
Trusted by forward-thinking companies
Why Choose Custom?
There's a reason businesses in Grand Rapids and across Michigan trust us over drag-and-drop builders.
Stand Out with Custom Design
DIY platforms trap you in cookie-cutter templates that blend into the crowd. With 13+ years of expertise, we build bespoke websites that showcase your brand's personality and vision.
Grow Without Limits
DIY platforms often struggle to scale as your business grows. Our custom solutions ensure your website adapts seamlessly to increased traffic, new features, and evolving needs.
Secure, Supported & Affordable
DIY platforms can lack robust security and support. With our competitive pricing and expertise, you get a fast, secure website plus dedicated support — value that grows with you.
Solutions That Drive Growth
Every service we offer is designed with one goal: measurable business impact for companies in Grand Rapids and beyond.
From Vision to Launch in 4 Steps
A proven framework that eliminates guesswork and delivers results on time, every time.
Discovery
We dive deep into your business, audience, and goals to create a strategic blueprint tailored to your needs.
Design
We craft stunning, custom visuals that align with your brand and are built to convert visitors into customers.
Develop
We build with modern tech, ensuring speed, scalability, and flawless functionality across every device.
Deploy & Grow
Launch with confidence. We monitor, optimize, and provide ongoing support for continuous growth.
What Our Clients Say
Real reviews from real Michigan businesses we've helped transform.
“We worked with Unycross to update our website to a more modern, mobile friendly platform. The communication with Luke was great and they did a wonderful job as they tailored it to our business needs. We love the results with a built-in registration system and the user friendly calendar. We would highly recommend Luke Vasilion and everyone at Unycross!”
“We are extremely pleased with the website Luke Vasilion designed for our company. His creative input and attention to detail were fantastic. He was able to produce a quality website for us in a reasonable amount of time, giving our website the professional look we wanted to achieve in order to stand out above other piano technicians in our area.”
“Luke will help you hash out every aspect of your website and will unapologetically ask as many questions as he needs to to get to the bare bones of what your website is being built to do. There really was no detail left behind. Luke and his team were relentless in their pursuit of creating the most efficient website for me and my fans to navigate.”
“Went to Lucas with a basic "feel" I wanted in a website. They helped flush out the visual layout and content. Unycross's services are a bargain when you weigh the cost versus the product you receive. I will be using them again in future endeavors. Thanks again!”
Frequently Asked Questions
How long does a typical project take?+
Do you work with businesses outside Grand Rapids?+
Why choose custom over DIY platforms like Wix or Squarespace?+
What is your pricing structure?+
Do you offer ongoing support after launch?+
Let's Build Something Extraordinary
Book a free 30-minute strategy call. We'll audit your current site and show you exactly how a custom-built website can transform your business.
No commitment required · Grand Rapids, MI